Blogging: November 2008 Archives

The choice of blogging site has to contend only with either Wordpress or Blogger. There may be a number of blogging sites out there but these two are the main blogging platforms today in the internet. So it's good to assess your purpose of blogging, and which of these two blogging platforms has a greater advantage for such purpose.



Blogger is under the umbrella of Google, the search engine with the greatest share in the market. Although there may not be sufficient proof that blogs on Blogger could be indexed more by Google over Wordpress, the fact that Google can access files over Blogger (to determine which topics and keywords were usually discussed in support of their pay per click advertising or any other search engine marketing) can possibly make Blogger to have a greater edge in Google's search engine indexing over Wordpress. Blogger's add gadget option allows the blogger to allow advertisers to take part of such gadget on his behalf upon payment. This makes Blogger, advertising-ready, for those who haven't had any personal or company domain in the world wide web. But for business entities who have already established a domain, a Wordpress interface proves to be commercially appealing. So, Blogger is generally ideal for novice bloggers and Wordpress could be compatible with experienced ones.

Wordpress has a greater option for templates and themes for the blogging page. Especially for experienced programmers and web designers, Wordpress provides a lot of pug-ins to fully customize the blogging environment to a wide stream of blog preferences. In addition, Wordpress has also increased its blogging storage capacity to 3Gb which means a lot more space for blog entries. Many also favored the neatness of Wordpress which are more compatible for the business atmosphere. Wordpress also enables bloggers to upload files which is not yet supported by Blogger. Wordpress even spared additional pages for blogger's identity and information as well as contact information of which is limited in Blogger's profile options. Wordpress has anticipated that a blogger might want to change his blog URL. Blogger does not allow change-of-URL option to create your new blog page.

A blog is an essential tool for a website's improvement in terms of customer satisfaction. It also feeds the site for better search engine placement, especially for the targeted set of keywords on search engines like Google and Yahoo. Blogging platforms like Wordpress and Blogger are two of the readily-available tools in the internet which could be useful for both business and personal purposes of blogging. Of course these blogging platforms may change every now and then, a healthy competition that drives them to make their services better.

Computer technology today influences the way business sector or entrepreneurs conduct their business and increase sales. The internet has become a medium for a lot of business men to improve their marketing strategy.

Many years ago, the only way to widen your product's market and spread your business was through print ads on Yellow Pages and voice clips in radio spots. Today, through the help of communication technology and the internet, your business can be accessed anytime and anywhere through the World Wide Web. The internet is the biggest market place where people around the world can go online to purchase the same service or product a person from across the globe also bought.

Increasing your sales online is a big process. Creating a website needs investment where people could trust you and confirm that trust. Many businesses also invested on how their website could gain traffic in the search engines, an idea which is commonly called search engine optimization. Promoting your site can help gain visitors and make your site known to friends and co workers. However, because of this wider market, there is a bigger need to ensure that your customers al all satisfied with the services or products delivered to them. It is important that you build rapport with your customers. This helps maintain sales, and create better chances of return business.